Swiped on 14 Febuary 2022 by Jef van de Graaf

Shopify is a popular platform for ecommerce brands but you already know that. What's truly impressive about Shopify is their ability to practice what they preach.

Here's an excerpt from their blog on Homepage Design:

Your homepage serves as both an introduction to your brand and a set of coded instructions meant to help both new and existing customers navigate your business to find what they need.

In Shopify's above the fold message, they do just that.

• Shopify's introduction: The platform commerce is built on
• Shopify's instruction: Start a free 14-day trial today with only your email

Overall, Shopify makes it very easy for aspiring online shop owners to try their platform and grow a business.